Cadbury's Wipsa Bars
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Cadbury's Wispa bars were first
produced in 1981. They were a bit like an Aero bar, but with
smoother more velvety chocolate. Wispa Gold & Wispa Mint
were next, followed in 2000 by Wispa Bite. By 2004
they were no more, but partly due to a public campaign, the
plain bar was re-launched in 2007. A limited run of Wipsa Gold was made in 2009.
Image: Cadbury Wispa, 5 pack,
2009.
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Intro
Cadbury's Wispa bars were first produced in 1981.
They were a bit like an Aero bar, but with smoother more velvety
chocolate. Wispa Gold & Wispa Mint were next, followed in 2000 by
Wispa Bite.
Original Multi-packs
- Wispa -Velvety Milk Chocolate
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- Wispa Gold - Velvety Textured Milk Chocolate with a
layer of Caramel
- Wispa Mint (not shown)
- Wispa Bite - Velvety Textured Milk Chocolate with
Caramel and Biscuit
- Wispaccino - cappuccino caramel filling (not shown)
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The Wispa was phased out in 2003, reappearing
as 'Cadbury's Dairy Milk Bubbles', as part of the consolidation and
rebranding of products under the Dairy Milk banner.
Wispa relaunch 2007
Cadbury's Wispa bars were re-launched (due to public campaigning) on 7th
October 2007. There was an initial run of about 23 million bars of Wispa
original with a retail price of 42p each.
Click to download the Fact
Sheet and Press
Release from 2007.
Wispa 2007
The RRP for the new Wispa was 42p. The price varied in local shops from
49p to 59p on 13th October 2007.
Wispa Gold 2009
September 2009: Wispa Gold 59p - The Wispa you love with a cheeky
caramel layer.
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Wispa Gold 2011
Wispa Gold was re-introduced again from about November 2011 with
an Olympic theme, hence the 'GOLD'.
January 2012: Wispa Gold 59p - Keep Team GB Pumped. |
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Wispa Bars
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Note the company branding on the new packs is 'Cadbury' not
'Cadbury's'.
As of
May 2011, single and multi-packs of the plain bar were
available.
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May 2014 Update
Single Wispa bars
were 60p in Waitrose. Multipack of four was £1.79
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Chocolate is getting expensive as now there's only four bars
in a multipack.
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And the bars in the later multipacks have been reduced in size!
October 2014
Wispa Golds
are still 60p for a 52 gram bar.
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A new 3-pack is only 90 grams and is priced £1.49 in
Sainsburys. So the individual bars are just 30 grams each!
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Light-Straw. Page last updated 12th
October 2014.
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